Conversion Optimization

Social Proofed Pricing Page
Avg ROI: +54%

Content Scheduling
Avg ROI: +22%

Remove Unnecessary Fields
Avg ROI: +13%

PDF Download Page
Avg ROI: +71%

Reduced Single CTA
Avg ROI: +83%

Friendly Comparisons
Avg ROI: +15%

Remove Homepage Sliders
Avg ROI: +59%

Storytelling Over Facts
Avg ROI: +20%

Remove Cart Step
Avg ROI: +61%

Quote Testimonials
Avg ROI: +43%

Geo-Targeted Testimonials
Avg ROI: +20%

Keeping Focus
Avg ROI: +58%

Calendar Link Page
Avg ROI: +67%

Success Page Upsell
Avg ROI: +55%
(Note: don't be too overt with the upsell or customers might be turned off by your pushiness.)

Post Purchase Discount
Avg ROI: +10%

Putting Others First
Avg ROI: +18%

Reposted Content
Avg ROI: +12%
Examples:
- Re-styling: “Did you read our recent post on…?”
- Quote an interesting or controversial line from the post.
- “Our hottest read from last month: ”
...

Interview Call To Action
Avg ROI: +18%

Test Discount/Offer Values
Avg ROI: +54%
You'll learn if a larger offer converts more, OR you might even find that a lower offer converts just as well - allowwing you to save costs.

Telling Who It's For
Avg ROI: +41%

Upfront Progress
Avg ROI: +39%

Lead Magnets
Avg ROI: +62%

Fewer Form Fields
Avg ROI: +66%

Anchoring Price
Avg ROI: +39%