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Branding is an important concept in business and marketing, but what exactly is it? And why is it so important? In this article, I’m going to break down the purpose of branding…
It doesn’t matter how great your product or service is. If nobody knows about it, then nobody will buy it from you. In order to get new high value customers, you need…
Do you struggle with how to decide what content to create? Do you have a problem with coming up with new content ideas? Are you constantly looking for inspiration? It’s not enough…
Organic search engine traffic is the most valuable type of traffic because it comes from users who are looking for exactly what you offer. It’s free and targeted traffic that will help…
Marketing strategy for furniture business is not an easy task. There are many factors involved in it. You have to consider the market trends, competition, your website, and post-purchase strategy. Most furniture…
Acquisition marketing can be complex. Acquiring new customers is tough. It takes a lot of work and effort to get someone to buy from you. And even after you’ve acquired a customer,…
Organic customer acquisition is a good way for companies to get customers without having to pay for them. This is very different to traditional methods such as pay per click, where you…
There are many reasons why customer acquisition fails. In this post, I’ll cover the top 9 most common mistakes and myths that cause customer acquisition failures and how to fix them. I’ll…
Are you looking for ways to build or improve your existing business growth funnel? Do you feel like you’re stuck with your current sales funnel? Sales funnels are the foundation of any…
Content atomization is the process of breaking down content into smaller pieces, so you have a better chance of getting your message across and engaging with your audience. Atomizing content can help…
A growth strategy consultant helps companies understand what it takes to be successful in today’s marketplace and then provides them with the tools necessary to achieve their goals. A growth strategy consultant…
Strategic thinking is about creating plans and strategies that allow you to achieve goals over time. Tactical thinking is about reacting to events as they happen. The two types of thinking are…
Regardless of whether you’re drafting a communications strategy, a marketing plan, or a company strategy, you’re surely aware that a variety of components are necessary. Before you begin your marketing campaign, you…
Consumer behavior in 2022 is going to be very different from what it was a decade ago. The world has changed and so have consumers, with more people now becoming more informed…
Marketing mix is a term used in marketing to describe the combination of media and message that will be employed by a business when it attempts to reach its target market. The…
I love to talk about marketing strategies because it is one of those things that can actually help you in growing your business and one of these strategies is definitely the Four…
I have noticed that most online businesses don’t use differential strategy in marketing the right way. The problem here is that most businesses use general marketing strategies which target everyone equally. Yes,…
The consumer decision making process is a complex thing, and it takes time for consumers to make purchasing decisions. If you want your product or service to be the one that gets…
When you want to expand your business into a new niche or industry, it’s important that you have an idea about what kind of customers are out there in this particular field.…
Multichannel and Omnichannel are two terms that get thrown around a lot in ecommerce, but what do they mean? I wanted to write an article on omni channel versus multi channel because…
